北京元圆科技有限公司,隶属于天娱数科集团(002354)是一家定位于“虚拟人”的智能营销公司。
公司以虚拟IP孵化+品牌AIGC营销为核心主业,为企业定制“智能营销”战略,研判品牌定位,探索业务创新模式,助力品牌数字化升级。公司已成功打造“天妤”“安思鹤”“颜之初”“火星计划”等国内强影响力的虚拟IP案例,服务的客户涵盖汽车、食品、快消、珠宝等多个行业。
公司自研Al营销Saas平台,基于智慧营销大模型基座,集AIGC广告素材生成、广告投放策略优化、AI直播电商转化于一体,为众多品牌商家、中小商家提供涵盖数据分析、用户洞察、投放优化、创意提效、品牌运营的全链路AI营销服务。目前,服务企业客户数量超1600家,在互联网、金融、跨境保健品、美妆护肤、3C领域持续保持领先地位。
Beijing Yuanyuan Technology co., Ltd, part of Tianyu DigitalTechnology Group (002354),is an intelligent marketingcompany targeting "virtual people"
The company takes the vitual ip incubation + brand AlGcmarketing as the core business, customizes the “intelligentMarketing" strategy for the enterprise, studies the brandpositioning,explores the business innovation mode, andhelps the brand digital upgrade. The company has successfully created such influential virtual ip cases as “Tianyu""AskHer”,“Yan Zhichu" and “Mars Project" in China,service customers cover automotive, food, fast food, jewelnyand other industries.
The company developed Al marketing Saas platform, basecon the base of intelligent marketing large model, set AlGcadvertising material generation, advertising strategy optimi-zation,Al live e-commerce conversion in one, for manybrands,small and medium-sized businesses to providecoverage of data analysis, user insights, investment optimiza.tion, creative efficiency, brand operation of the full-link Almarketing serices. At present, the number of serviceenterprises more than 1600 customers,on the Internetfinance, cross-border health products, beauty and skin care,3C continue to maintain a leading position in the field